{"id":5481,"date":"2026-07-03T03:31:00","date_gmt":"2026-07-03T03:31:00","guid":{"rendered":"http:\/\/frezzar.local\/how-a-well-structured-it-project-proposal-drives-project-success\/"},"modified":"2026-07-24T07:04:03","modified_gmt":"2026-07-24T07:04:03","slug":"bundle-comunicazione-per-iniziare","status":"publish","type":"post","link":"https:\/\/www.hesgroup.it\/it\/bundle-comunicazione-per-iniziare\/","title":{"rendered":"Punto di Partenza: Consulenza di Comunicazione per PMI e Startup"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5481\" class=\"elementor elementor-5481\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c204587 e-con-full e-flex pxl-section-overflow-visible pxl-column-none pxl-section-fix-none pxl-bg-color-none e-con e-parent \" data-id=\"c204587\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\t\t<div class=\"elementor-element elementor-element-0faf8fd elementor-widget elementor-widget-pxl_post_meta\" data-id=\"0faf8fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_post_meta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-post-meta\">\r\n\t\r\n\t\r\n\t\t\t<div class=\"pxl-meta--item pxl-post--date\">\r\n\t\t\tLug 03, 2026\t\t<\/div>\r\n\t\t\r\n\r\n\t\r\n\t\r\n\r\n\t\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f06128 elementor-widget elementor-widget-pxl_heading\" data-id=\"0f06128\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"pxl-pxl_heading-0f06128-6665\" class=\"pxl-heading \">\n\t<div class=\"pxl-heading--inner\">\n\t\t\n\t\t<h2 class=\"pxl-item--title  style-default highlight-default  pxl-split-text split-in-up\" data-wow-delay=\"ms\">\n\n\t\t<span class=\"pxl-heading--text  highlight-border-default\">\n\n\t\t\t\t\t\t\tHai un&#8217;idea ma non sai da dove cominciare?\t\t\t\t\n\n\t\t<\/span>\n\n\t\t\n\t\t<\/h2>\n\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e95e3e elementor-widget elementor-widget-pxl_heading\" data-id=\"4e95e3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"pxl-pxl_heading-4e95e3e-4999\" class=\"pxl-heading \">\n\t<div class=\"pxl-heading--inner\">\n\t\t\n\t\t<h5 class=\"pxl-item--title  style-default highlight-default  pxl-split-text split-in-up\" data-wow-delay=\"ms\">\n\n\t\t<span class=\"pxl-heading--text  highlight-border-default\">\n\n\t\t\t\t\t\t\tSuccede pi\u00f9 spesso di quanto si pensi.\t\t\t\t\n\n\t\t<\/span>\n\n\t\t\n\t\t<\/h5>\n\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f244538 elementor-widget elementor-widget-pxl_post_meta\" data-id=\"f244538\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_post_meta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-post-meta\">\r\n\t\t\t<div class=\"pxl-meta--item pxl-post--categories\">\r\n\t\t\t<a href=\"https:\/\/www.hesgroup.it\/it\/categoria\/marketing\/\" rel=\"tag\">Marketing<\/a> <a href=\"https:\/\/www.hesgroup.it\/it\/categoria\/bundle-di-servizi\/\" rel=\"tag\">Bundle di Servizi<\/a>\t\t<\/div>\r\n\t\r\n\t\r\n\t\t\r\n\r\n\t\r\n\t\r\n\r\n\t\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d758de e-con-full e-flex pxl-section-overflow-visible pxl-column-none pxl-section-fix-none pxl-bg-color-none e-con e-child \" data-id=\"7d758de\" data-element_type=\"container\" data-e-type=\"container\">\t\t<div class=\"elementor-element elementor-element-c3ad87c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c3ad87c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ee0f7 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"37ee0f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"5:1-5:275;78-352\">Un&#8217;azienda ha tutto quello che serve per crescere \u2014 un buon prodotto, un buon servizio, magari anche una storia interessante da raccontare \u2014 ma quando si tratta di comunicare, la sensazione \u00e8 di essere fermi davanti a un foglio bianco.<\/p><blockquote><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"7:1-7:196;354-549\">Da dove si parte? Dai social? Da un comunicato stampa? Da un sito rifatto? La verit\u00e0 \u00e8 che partire dal posto sbagliato \u00e8 il modo pi\u00f9 veloce per bruciare budget e energie senza ottenere risultati.<\/p><\/blockquote><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"9:1-9:173;551-723\">Per questo abbiamo pensato a un percorso pensato apposta per chi si trova in questa fase: <strong><span style=\"color: #ff6600\">non sa ancora esattamente cosa dire, ma sa che \u00e8 arrivato il momento di dirlo.<\/span><br \/><\/strong><\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"9:1-9:173;551-723\">\u00a0<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2307c6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a2307c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-892dfb6 elementor-widget elementor-widget-pxl_heading\" data-id=\"892dfb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"pxl-pxl_heading-892dfb6-6410\" class=\"pxl-heading \">\n\t<div class=\"pxl-heading--inner\">\n\t\t\n\t\t<h3 class=\"pxl-item--title  style-default highlight-default  \" data-wow-delay=\"ms\">\n\n\t\t<span class=\"pxl-heading--text  highlight-border-default\">\n\n\t\t\t\t\t\t\tPerch\u00e9 serve un punto di partenza, prima ancora di una strategia\t\t\t\t\n\n\t\t<\/span>\n\n\t\t\n\t\t<\/h3>\n\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a85d9f9 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"a85d9f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"13:1-13:112;794-905\">Prima di costruire qualsiasi piano di comunicazione, servono tre risposte semplici ma spesso date per scontate:<\/p><p>\u00a0<\/p><ul class=\"[li_&amp;]:mb-0 [li_&amp;]:mt-1 [li_&amp;]:gap-1 [&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\" dir=\"ltr\" data-sourcepos=\"15:1-17:103;907-1208\"><li class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"15:1-15:123;907-1029\"><strong>Chi sono, davvero?<\/strong> \u2014 non come si presenta l&#8217;azienda internamente, ma come viene percepita da chi la guarda da fuori.<\/li><li class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"16:1-16:76;1030-1105\"><strong>Come lo dico?<\/strong> \u2014 con quale tono, su quali canali, con quale frequenza.<\/li><li class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"17:1-17:103;1106-1208\"><strong>Chi deve saperlo?<\/strong> \u2014 giornalisti, clienti, partner, investitori: il pubblico cambia il messaggio.<\/li><\/ul><p dir=\"ltr\" data-sourcepos=\"19:1-19:117;1210-1326\">\u00a0<\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"19:1-19:117;1210-1326\">Senza queste basi, ogni azione di comunicazione rischia di essere uno sforzo isolato, senza una direzione condivisa.<\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"9:1-9:173;551-723\">\u00a0<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88ce933 elementor-widget elementor-widget-pxl_heading\" data-id=\"88ce933\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"pxl-pxl_heading-88ce933-3868\" class=\"pxl-heading \">\n\t<div class=\"pxl-heading--inner\">\n\t\t\n\t\t<h2 class=\"pxl-item--title  style-default highlight-default  \" data-wow-delay=\"ms\">\n\n\t\t<span class=\"pxl-heading--text  highlight-border-default\">\n\n\t\t\t\t\t\t\tCosa include il percorso\t\t\t\t\n\n\t\t<\/span>\n\n\t\t\n\t\t<\/h2>\n\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51f252e elementor-widget elementor-widget-pxl_text_editor\" data-id=\"51f252e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\" dir=\"ltr\" data-sourcepos=\"11:1-11:68;725-792\"><strong>Punto di Partenza<\/strong> nasce per rispondere esattamente a queste tre domande, con un mix mirato di attivit\u00e0:<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23ee5fb elementor-widget elementor-widget-spacer\" data-id=\"23ee5fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af203ef elementor-widget elementor-widget-pxl_list\" data-id=\"af203ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-list pxl-list1  style-default\">\r\n                            <div class=\"pxl--item  icon-after \" data-wow-delay=\"ms\">\r\n                                    <div class=\"pxl-item--icon \">\r\n                        <i aria-hidden=\"true\" class=\"far fa-arrow-alt-circle-right\"><\/i>                    <\/div>\r\n                                                                <div class=\"pxl-item--content \">\r\n                    <label class=\"pxl-empty\"><\/label>\r\n                                            <a class=\"pxl-content\"  > Audit comunicativo iniziale (analisi di sito, social, presenza online attuale)\n\n<\/a>\r\n                                    <\/div>\r\n\r\n            <\/div>\r\n            <\/div>\r\n    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59c8089 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"59c8089\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p>una fotografia onesta di dove si trova oggi l&#8217;azienda: sito, social, presenza online, percezione esterna.<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43bf0a1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"43bf0a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a52b94 elementor-widget elementor-widget-pxl_list\" data-id=\"6a52b94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-list pxl-list1  style-default\">\r\n                            <div class=\"pxl--item  icon-after \" data-wow-delay=\"ms\">\r\n                                    <div class=\"pxl-item--icon \">\r\n                        <i aria-hidden=\"true\" class=\"far fa-arrow-alt-circle-right\"><\/i>                    <\/div>\r\n                                                                <div class=\"pxl-item--content \">\r\n                    <label class=\"pxl-empty\"><\/label>\r\n                                            <a class=\"pxl-content\"  > Definizione tone of voice e linee guida di base\n<\/a>\r\n                                    <\/div>\r\n\r\n            <\/div>\r\n            <\/div>\r\n    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-915e418 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"915e418\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p>le linee guida di base per parlare con una voce coerente, ovunque si comunichi.<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-175066f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"175066f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5801c0 elementor-widget elementor-widget-pxl_list\" data-id=\"f5801c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-list pxl-list1  style-default\">\r\n                            <div class=\"pxl--item  icon-after \" data-wow-delay=\"ms\">\r\n                                    <div class=\"pxl-item--icon \">\r\n                        <i aria-hidden=\"true\" class=\"far fa-arrow-alt-circle-right\"><\/i>                    <\/div>\r\n                                                                <div class=\"pxl-item--content \">\r\n                    <label class=\"pxl-empty\"><\/label>\r\n                                            <a class=\"pxl-content\"  > Piano editoriale social per i primi 3 mesi\n<\/a>\r\n                                    <\/div>\r\n\r\n            <\/div>\r\n            <\/div>\r\n    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-348a037 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"348a037\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p>non un&#8217;idea vaga, ma un calendario concreto di cosa pubblicare e quando.<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d603b9 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6d603b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4320f32 elementor-widget elementor-widget-pxl_list\" data-id=\"4320f32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-list pxl-list1  style-default\">\r\n                            <div class=\"pxl--item  icon-after \" data-wow-delay=\"ms\">\r\n                                    <div class=\"pxl-item--icon \">\r\n                        <i aria-hidden=\"true\" class=\"far fa-arrow-alt-circle-right\"><\/i>                    <\/div>\r\n                                                                <div class=\"pxl-item--content \">\r\n                    <label class=\"pxl-empty\"><\/label>\r\n                                            <a class=\"pxl-content\"  > Sessione strategica di posizionamento (1-2 incontri)\n<\/a>\r\n                                    <\/div>\r\n\r\n            <\/div>\r\n            <\/div>\r\n    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00db0d2 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"00db0d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p>per iniziare a farsi conoscere anche fuori dai propri canali diretti.<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3cea4f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f3cea4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7647353 elementor-widget elementor-widget-pxl_list\" data-id=\"7647353\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-list pxl-list1  style-default\">\r\n                            <div class=\"pxl--item  icon-after \" data-wow-delay=\"ms\">\r\n                                    <div class=\"pxl-item--icon \">\r\n                        <i aria-hidden=\"true\" class=\"far fa-arrow-alt-circle-right\"><\/i>                    <\/div>\r\n                                                                <div class=\"pxl-item--content \">\r\n                    <label class=\"pxl-empty\"><\/label>\r\n                                            <a class=\"pxl-content\"  > 1 comunicato stampa di lancio\/presentazione\n<\/a>\r\n                                    <\/div>\r\n\r\n            <\/div>\r\n            <\/div>\r\n    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60b07b3 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"60b07b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p>non un&#8217;idea vaga, ma un calendario concreto di cosa pubblicare e quando.<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48c4393 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"48c4393\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5239395 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"5239395\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<h2 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\" dir=\"ltr\" data-sourcepos=\"31:1-31:38;2068-2105\">Non \u00e8 tutto. Ma \u00e8 l&#8217;inizio giusto.<\/h2>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-108a777 elementor-widget elementor-widget-pxl_heading\" data-id=\"108a777\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"pxl-pxl_heading-108a777-4184\" class=\"pxl-heading \">\n\t<div class=\"pxl-heading--inner\">\n\t\t\n\t\t<h5 class=\"pxl-item--title  style-default highlight-default  \" data-wow-delay=\"ms\">\n\n\t\t<span class=\"pxl-heading--text  highlight-border-default\">\n\n\t\t\t\t\t\t\tNon \u00e8 un pacchetto pensato per risolvere tutto in un colpo solo \u2014 ed \u00e8 voluto.\t\t\t\t\n\n\t\t<\/span>\n\n\t\t\n\t\t<\/h5>\n\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dc9169 elementor-widget elementor-widget-pxl_divider\" data-id=\"7dc9169\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-el-divider \" data-wow-delay=\"ms\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-391c3a7 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"391c3a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor d-flex   \">\n\t<div class=\"pxl-item--inner  \" data-wow-delay=\"ms\">\n\t\t<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"33:1-33:251;2107-2357\">\u00c8 pensato per dare ordine, chiarezza e un primo risultato tangibile, senza richiedere un impegno enorme prima ancora di aver capito se il percorso \u00e8 quello giusto per voi.<\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"35:1-35:182;2359-2540\">Molte delle collaborazioni pi\u00f9 solide che abbiamo costruito in questi anni sono partite esattamente da qui: da un&#8217;azienda che aveva un&#8217;idea, ma non ancora le parole per raccontarla.<\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"9:1-9:173;551-723\">\u00a0<\/p>\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18a7476 e-con-full e-flex pxl-section-overflow-visible pxl-column-none pxl-section-fix-none pxl-bg-color-none e-con e-child \" data-id=\"18a7476\" data-element_type=\"container\" data-e-type=\"container\">\t\t<div class=\"elementor-element elementor-element-4264a25 elementor-widget elementor-widget-pxl_heading\" data-id=\"4264a25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"pxl-pxl_heading-4264a25-4420\" class=\"pxl-heading \">\n\t<div class=\"pxl-heading--inner\">\n\t\t\n\t\t<h4 class=\"pxl-item--title  style-default highlight-default  \" data-wow-delay=\"ms\">\n\n\t\t<span class=\"pxl-heading--text  highlight-border-default\">\n\n\t\t\t\t\t\t\tSe \u00e8 il vostro caso, il momento di iniziare \u00e8 adesso.\n\n\t\t\t\t\n\n\t\t<\/span>\n\n\t\t\n\t\t<\/h4>\n\t\t\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"elementor-element elementor-element-c962004 elementor-widget elementor-widget-pxl_contact_form\" data-id=\"c962004\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_contact_form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-contact-form pxl-contact-form1 btn-w-auto \" data-wow-delay=\"ms\">\r\n        \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f5-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"5\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/it\/wp-json\/wp\/v2\/posts\/5481#wpcf7-f5-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"5\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f5-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"contact--form contact-form1\">\n\t<div class=\"pxl-item--contact\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"text-352\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name\" value=\"\" type=\"text\" name=\"text-352\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"pxl-item--contact\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"pxl-item--contact\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-subject\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Subject\" value=\"\" type=\"text\" name=\"your-subject\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"pxl-item--contact\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"textarea-250\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"Message\" name=\"textarea-250\"><\/textarea><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<p><button type=\"submit\" class=\"btn btn-spotlight-scale wpcf7-submit wpcf7-btn-abs\" ><br \/>\nSend Us Mail<br \/>\n<\/button>\n\t<\/p>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n    <\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Non sai da dove cominciare a comunicare la tua azienda? Punto di Partenza \u00e8 il bundle su misura per muovere i primi passi con strategia e contenuti.<\/p>\n","protected":false},"author":1,"featured_media":10656,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"_angie_page":false,"page_builder":"","footnotes":""},"categories":[4,52],"tags":[58,53,57,54,60,59,56,55],"class_list":["post-5481","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-bundle-di-servizi","tag-audit-comunicativo","tag-bundle-starter","tag-come-iniziare-a-comunicare","tag-comunicazione-aziendale","tag-nuova-azienda","tag-pmi","tag-punto-di-partenza","tag-strategia-di-comunicazione"],"_links":{"self":[{"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/posts\/5481","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/comments?post=5481"}],"version-history":[{"count":44,"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/posts\/5481\/revisions"}],"predecessor-version":[{"id":10949,"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/posts\/5481\/revisions\/10949"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/media\/10656"}],"wp:attachment":[{"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/media?parent=5481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/categories?post=5481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hesgroup.it\/it\/wp-json\/wp\/v2\/tags?post=5481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}